Campaign India Team
Jun 03, 2020

Pepsi adds Sonu Sood to 'swag stars'

Releases film featuring the actor

Pepsi adds Sonu Sood to 'swag stars'

Sonu Sood has been in the news as the actor has been helping migrant workers return to their homes across the country.

Now, Pepsi has featured the actor in its latest '#harghoontmeinswag' film on Instagram. Sood joins co-Dabangg star and Pepsi brand ambassador, Salman Khan to spread the 'Aaj kal salam-namaste karne main hi swag hai' message.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Sonu Sood (@sonu_sood) on

The 'swag' campaign has been conceptualised by Wunderman Thompson. 

Source:
Campaign India

Related Articles

Just Published

17 hours ago

Bisleri International partners with Tata Women’s ...

As the official beverage partner, the brand will support the tournament through on-ground and fan-focused initiatives.

17 hours ago

Ethnix by Raymond and Shaadi.com partner with MOMS ...

A new outdoor collaboration brings together Ethnix by Raymond and Shaadi.com through a high-visibility installation.

23 hours ago

India’s quick commerce surge exposes a discipline ...

Lalatendu Das, CEO, Publicis Media South Asia explains why brand marketers are still figuring out India’s fastest-growing retail channel.

1 day ago

Does India need aspirational masculinity?

As Movember rounds out to a close, let's decode the evolution of modern masculinity through advertising.