.jpg&h=570&w=855&q=100&v=20250320&c=1)
Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Oct 22, 2024
Text-to-video in advertising: Where are we now?
While text-to-video AI tools are fast becoming the industry's latest obsession, Campaign goes beyond the hype to explore the current capabilities on offer and limitations of AI video generators for the advertising landscape.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
Advertising
Jul 03, 2025
Cannes Lions, AI, and the integrity reckoning
Digital
Feb 19, 2024
Hopes and concerns for OpenAI's Sora
Just Published
Advertising
11 hours ago
Digital research habits are reshaping the path to ...
As consumers grow wary of polished ads and sponsored content, many are seeking out platforms where real users share unfiltered opinions. Knowledge-based communities and Q&A forums have quietly become part of the purchase journey, places where people look for honest takes before committing to a buy. A survey of Indian Quora users from August 2025 shows the platform is becoming a go-to resource for product research and buying decisions.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Media
12 hours ago
52% brands find hallucinated capabilities in ...
Research from Pulp Strategy warns that CMOs who disregard GEO risk relinquishing control of their brand narrative to algorithms indifferent to long-term strategy.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
13 hours ago
Friendship, fashion, and the female gaze
Why does Sex and the City still feel so iconic? The answer lies not just in the clothes or the cocktails, but in how the series reoriented the gaze.
Media
14 hours ago
‘We know we let you down today:’ Cloudflare ...
The company responded quickly and repeatedly on its digital owned media properties and on social media. Will it be enough to quell discontent over the scale of the outage?
