Bewakoof has rolled out one more film as part of its campaign that urges viewers to embrace their uniqueness.
The film features actors and brands ambassadors Fatima Sana Shaikh and Sidharth Malhotra and has been conceptualised by Spring Marketing Capital. It is set against a hospital and showcases the duo engaging in some fun, at the expense of a third friend who drops by later in the film, in front of the injured friend's father.
The film released on 8 December on social media.
CREDITS:
Client: Bewakoof
Head marketing: Abhimanyu Mishra
Creative agency: Spring Marketing Capital
Creative team: Arun Iyer, Chitra Balachandran, Manish Karnatak, Sandeep Balan
Production house: Fanboy Studios
Director: Subodh Menon
Executive producer: Smita Padmanabhan
DOP: Yash Khanna
Chief AD: Aditya Pawar
Producer: Sukirth Rao
Production designer: Patanga Art
Line producer: Shiva Konar
Music director: Raghav Mehta
Post producer: Saurabh Patil
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