RummyCircle has rolled out a campaign 'khelo befikar, jeeto RummyCircle par' (play carefree, win on RummyCircle), featuring actor Hrithik Roshan, to foster an environment where user safety and responsible gaming are talked about openly.
Conceptualised by Manja, the campaign, comprising three films, aims to reinforce the benefits of choosing a reputable gaming platform, addressing common user concerns. Each film features the main character facing questions about the safety of playing on RummyCircle. In a clever turn of events, the main character wittily proposes questioning Hrithik Roshan about the gaming platform's credibility, only to be taken aback when Roshan unexpectedly makes an appearance. The films end with Roshan enlightening gamers about the essential features of compliant and self-regulated platforms, emphasising data safety, secure transactions, and the assurance of a bot-free environment.
