Campaign India Team
Aug 16, 2017

Wild Stone's magic works again for Kunal; this time his friend's mother is smitten

Watch the ad film conceptualised by Soho Square here

Wild Stone has released a follow-up film to the one it released in February 2017
 
Conceptualised by Soho Square, this film opens in a theatre. The girl from the last film notices Kunal, and goes and greets him. As Kunal reaches out to give her a hug, she stops him and tells him that her mother is extremely strict before introducing her to him. The lady says a disinterested hi. The fragrance of Wild Stone then takes over as the lady urges the man to address her as Meenakshi instead of aunty. The film ends with Kunal's boss giving him an angry stare, as the former greets him with a hello. The film ends with the message 'log toh notice karenge'. 
 
The film was published on 3 August on social media and is currently on-air.
 
 
Source:
Campaign India

Related Articles

Just Published

1 hour ago

Stand guard: Protecting your brand from the hidden ...

The traditional reactive approach to risk management is grossly inadequate for the age of AI-powered marketing, says Mediabrands Australia’s Geoff Clarke.

2 hours ago

Kissht turns dreams into reality with humour and heart

Relatable scenarios and hyperbolic twists highlight the digital lending platform’s role in empowering aspirations with quick, hassle-free personal loans.

2 hours ago

Arnab Manna: From punchlines to headlines

CREATIVE SPARKS: Whether it is writing ads or cracking jokes, Ogilvy India’s group creative director has the knack of giving it a creative spin.

21 hours ago

Only 6% of top Indian sites ready for DPDPA cookie ...

A new white paper by ASCI, PSA Legal, and Tsaaro Consulting discusses the preparaedness of Indian brands for adopting transparent cookie consent practices in light of the upcoming DPDPA norms.