Former GroupM China executives to face Shanghai court over bribery allegations

EXCLUSIVE: The trio will appear before Shanghai's Intermediate Court next week, ...

Campaign's pick: Eye-catching AI campaigns of 2024

Newly-launched Whoppl Bharat aims to bridge India’s ...

Indian research and insights industry reaches $3.2 ...

Lowe Lintas wins creative mandate for Complan

1 day ago

Former GroupM China executives to face Shanghai court over bribery allegations

EXCLUSIVE: The trio will appear before Shanghai's Intermediate Court next week, marking the latest chapter in the bribery scandal that rocked WPP's GroupM China in October last year.

2 days ago

Campaign's pick: Eye-catching AI campaigns of 2024

Here are some of the AI-driven ads that caught our attention.

1 day ago

Newly-launched Whoppl Bharat aims to bridge India’s ...

This division from Mumbai-based content-to-commerce company tries to empower brands to connect authentically with India’s diverse tier 2 and 3 markets.

1 day ago

Indian research and insights industry reaches $3.2 ...

The industry grew 12.6% to $3.2B in FY2024, projected at $3.4 billion by FY2025, fuelling data-driven brand strategies.

1 day ago

Lowe Lintas wins creative mandate for Complan

As part of the deal, the agency will be tasked to handle Complan’s creative direction and drive growth and engagement through brand storytelling.

2 days ago

India: 5% revenue, 100% strategic game-changer for Merkle

Its global president, Pete Stein, in a chat with Campaign, highlights India’s pivotal role in driving the company's revenue, talent, and tech innovation.

2 days ago

Blessings wrapped in curses in the age of AI

AI is here and is willing to learn. Perhaps, we, in advertising and marketing, can learn from it too, says Thought Blurb Communications' senior creative director.

2 days ago

Google’s emotional ‘Year in Search 2024’ film ...

The campaign also includes global social activations, fandom-first content and integrations across Google’s products and services.

2 days ago

The $31 billion Omnicom-IPG deal has industrial ...

The biggest beneficiary might not be the two companies involved, but the wider agency sector itself, writes Campaign UK editor-in-chief, Gideon Spanier.

3 days ago

What's shaping digital OOH in 2025? Key trends revealed

From fragmented markets to consolidated buying platforms, from brand awareness to performance metrics, 2025 will mark the year DOOH cements its position on advertising's main stage.

3 days ago

Celebrating the winning alliance of human dreams ...

INSIDE THE AD: Shriram Finance's latest ad campaign, 'Together We Soar/Judenge, Udenge', captures the game-changing potential of combining individual aspirations with credit assistance.

3 days ago

Magnite launches audience activation solution

Targeted at media buyers and publishers, the new ad tool, Magnite Audiences, is available for activation in India and Southeast Asia.

Dec 12, 2024

Purpose-driven marketing isn't new, we just haven’t ...

From the digital success stories of Zomato to Nykaa to behemoths like Nike or Coca-Cola, their success lies in well-defined purpose, says the founder and national creative director of Atomium Labs.

Dec 11, 2024

The juggling act: Balancing brand and performance ...

Xceedance Consulting India’s AVP stresses balancing brand and performance marketing as essential for thriving in today’s competitive market.

4 days ago

'The industry doesn’t need another behemoth’: Mark ...

EXCLUSIVE: The political kingmaker-turned-Stagwell-chief tells Campaign why the $31 billion merger could see thousands of layoffs, shift pitch dynamics, and prove that AI will favour smaller players in the long run.

The Work

1 day ago

Tata Power’s AI Christmas campaign: Magic or marketing trend?

The ad reveals how AI is shaping the future of advertising—raising questions about its role in breaking creative boundaries and delivering truly unique narratives.

2 days ago

UltraTech's latest campaign cements trust with technology

The interactive campaign transforms the cement company’s logos into a bot, powered by an AI and AR, which can address many home building queries.

4 days ago

SBI Life's campaign highlights the role of financial security

The ad narrates relatable stories, including a husband fulfilling his promise of a Paris trip to his wife, demonstrating how guaranteed returns can turn aspirations into reality.

Dec 16, 2024

JSW Paints’ ‘Room of hope’ colours a better tomorrow

The company showcases the transformative power of colour in its latest digital campaign, created by TBWA India.

Dec 12, 2024

Vivo’s #SwitchOff campaign is a timely call to disconnect

In its sixth edition, the smartphone’s integrated campaign encourages families to disconnect and create joyous bonds.

Dec 11, 2024

CARS24’s ‘Dowry collection’ campaign challenges traditions, sparks debate

This wedding season, the autotech platform urges a shift from outdated customs to values that truly uplift love and equality.

Dec 10, 2024

‘I Glance, I Know’ campaign: A game of wits or thrones?

Para-athlete champion Navdeep Singh trades his javelin for a crown in the smart lock screen platform’s hilarious and heartwarming campaign.

Focus

Cannes daily global podcast: Elon Musk puts free ...

EPISODE 4: Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In episode four, we discuss the big award wins from the third night.

Cannes daily global podcast: Craft and entertainment...

EPISODE THREE: Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In this third episode, we discuss the big award wins from the second night.

Cannes daily global podcast: Big wins in audio, ...

EPISODE TWO: Campaign's editors and journalists from around the world are hosting a daily podcast during the five-day Lions festival. In this second episode, we discuss the big award wins from the first night.

Cannes daily global podcast: Awards preview and new ...

EPISODE ONE: As Cannes Lions 2024 kicks off on 17 June, Campaign's editors and journalists from around the world are taking part in a daily podcast during the five-day festival.

Events

Dec 03, 2024
The Leela Mumbai

South Asia Agency of the Year Awards 2024

Celebrating the achievements of the marcom industry

Apr 10, 2025
Shanghai

Digital Media Awards 2025

Exciting news! The Digital Media Awards 2025 are now open for entries!

Apr 24, 2025
Hong Kong

Event Marketing Awards 2025

Honoring the exceptional achievements in event marketing

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