APAC Effies 2023: Leo Burnett India finishes second on 'agency of the year' tally
Whisper is brand of the year followed by Oreo and Dutchie Partners Life
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MediaSense buys R3 as it eyes global client ...
Combined business will work for brands who spend more than $60 billion on marketing and media investment.
The life of a junior creative no-one tells you about
In this anonymous article, the author gives a raw look at a year filled with hard work, setbacks and the tough lessons of being a junior creative in a competitive agency.
Shailesh Prakash checks out of Google News
The vice president and general manager’s departure highlights the tech company’s ongoing tensions with Indian publishers over ad revenue and fair competition.
From ads to experiences: How experiential marketing ...
It is shaking up the ad world, with immersive, data-driven campaigns that forge genuine, lasting bonds with consumers.