Nagesh Joshi

1 day ago

Piramal Finance evaluates real loans, real stories ...

INSIDE THE AD: Deviating from the conventional short films, its Parakh ads aim to redefine lending with authentic borrower narratives, building trust and driving growth among underserved customers.

1 day ago

Budget 2025 evokes positive reactions from India’s ...

India’s advertising and marketing industry welcomes the provisions made by the Budget in the areas of income tax, digital transformation, and MSMEs and startups.

Jan 30, 2025

Aptech targets INR 500 crore revenue from Creval by ...

Company plans to reach out to five lakh college students in India to promote the newly launched AI-based visual art evaluation tool.

Jan 23, 2025

Ad industry’s budget wishlist: Relief, reforms, and ...

As India braces for slower GDP growth and rising costs, advertising executives urge the government to boost demand, simplify GST, and invest in digital infrastructure.

Jan 17, 2025

Free speech or chaos? Meta's content moderation ...

Meta’s abandonment of fact-checking in favour of community moderation has tipped the industry, with people voicing concerns over its impact on brand safety and operating costs.

Jan 15, 2025

TCL targets 10% share of India's TV market in 2025

The Hong-Kong based company will invest 80% of its ad budget in digital marketing to boost TV sales across India this year.