Nagesh Joshi

Dec 18, 2024

Celebrating the winning alliance of human dreams ...

INSIDE THE AD: Shriram Finance's latest ad campaign, 'Together We Soar/Judenge, Udenge', captures the game-changing potential of combining individual aspirations with credit assistance.

Dec 13, 2024

Zooming into the inner aspirations of target consumers

INSIDE THE AD: Oppo India’s latest campaign, ‘Find your bigger picture’ aims to honour the inner calling of mid-to-senior corporate executives with the distinctive offerings of Find X8 series.

Dec 11, 2024

Smytten’s #TryItAll campaign fuels Gen Z desire for ...

INSIDE THE AD: It aims to cultivate an emotional connection with Gen Zs, celebrating their innate desire to explore products before buying.

Dec 06, 2024

Nexus to deploy 3D anamorphic screens at five malls ...

The real estate company will invest INR 15 crores for these DOOH media installations at its malls.

Dec 02, 2024

The call of green: How brands are driving sustainabi...

With climate concerns on the rise, brands are prioritising sustainability in their business strategies and marketing campaigns.

Nov 29, 2024

Godrej unveils brand refresh with INR 1,500 crore ...

Its first rebranding exercise since 2008 follows the recent family-led restructuring, which split the conglomerate's businesses under fresh leadership.