Campaign India Team
Jul 28, 2011

Amogh Dusad appointed programming head of Pix

Previously he was the director of strategic planning and research for Imagine TV

Amogh Dusad appointed programming head of Pix

Amogh Dusad has been appointed programming head of Pix. In his new role, he will be  responsible for all aspects of programming strategy, planning and scheduling. He will also assist with acquisitions; liaise with other departments including ad sales, distribution and marketing.

Prior to this, Dusad was the director of strategic planning and research for Imagine TV. He started his career as an associate director in TAM Media Research Pvt Ltd, and has also worked at Sahara One Media, where he was the senior manager of business strategy.

According to Pix, “His key strengths are that he is analytical, and strongly inclined to use data and research. He has an extremely competitive approach to programming and strategy. Amogh is extremely good with numbers owing to his experience in TAM.”
 

Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

1 day ago

OpenAI hires creative leadership from Google and Apple

Julia Hoffmann and Andrew McKechnie join the ChatGPT parent in new roles.

1 day ago

Why L’Oréal’s CMO is betting on startups to keep ...

To maintain its leadership in the rapidly evolving beauty tech space, L’Oreal is partnering with startups to accelerate innovation, deliver personalised beauty experiences, and pioneer new technologies.

2 days ago

Schneider Electric’s case for being a local global ...

Global marketing director Richa Khera explains how the India-born ‘Green Yodha’ platform scales globally by tightening cultural guardrails and letting employees, not brand scripts, carry sustainability narratives.

2 days ago

How brands can have their (plum) cake and eat it too

A recent Kantar analysis found that very few festive ads succeed in delivering both cultural warmth and clear brand impact.