Campaign India Team
Aug 25, 2009

Anant’s blog: Where were you when…

A lot of this is subject to age, I’m sorry.Where were you when India first beat the West Indies in the West Indies?Where were you when India first beat England in England?Where were you when India won the Prudential Cup?Where were you when Yuvraj hit six sixes in an over?I could answer all of them with ease.

Anant’s blog: Where were you when…
A lot of this is subject to age, I’m sorry.

Where were you when India first beat the West Indies in the West Indies?

Where were you when India first beat England in England?

Where were you when India won the Prudential Cup?

Where were you when Yuvraj hit six sixes in an over?

I could answer all of them with ease.

Those were specific days when heroes were born; heroes who caught the imagination of a nation, heroes who made Indian fans proud to be Indian, heroes who brought hope to citizens of a country that needed hope to get by.

Heroes were born the other evening at Turf Moor when newly promoted Burnley defeated Manchester United by a goal – and a superhero was born when their goalkeeper saved a penalty.

Heroes from Burnley became superheroes at Turf Moor when Burnley defeated Everton by a goal and Everton missed a penalty.

Unlikely heroes were born when England regained the Ashes.

Where were you when Burnley beat Man U?

Where were you when the last wicket was taken and England won the Ashes?

All Englishmen around the world would be able to answer those two questions.

And heroes are born and brands will flock to them. Deservedly so.

True heroes deserve the fame, the fortune, the glory.

Where were you on the final of IPL 2?

I have no idea.

 

Source:
Campaign India

Related Articles

Just Published

4 hours ago

Can founder branding be more than just PR 2.0?

As consumers demand authenticity, startups test whether founder-led storytelling builds long-term trust or risks becoming a fleeting PR façade.

4 hours ago

Hakuhodo Data Labs pushes AI-led media optimisation ...

The launch is part of the company’s wider push to develop scalable martech solutions tailored for mobile-first, commerce-heavy markets.

4 hours ago

Apple’s launch playbook: Design as spectacle, story ...

These events prove products aren’t just unveiled but staged—where storytelling, emotion and restraint turn design into culture and memory.

4 hours ago

Rain, rappers and a whiskey workaround

Jameson hijacks a ruined listening party with upbeat music, turning it into a stage for cultural storytelling.