Otherwise, it's status quo
Colors' Bigg Boss' finale delivered 6.7 TVRs, the highest rating for a reality show since Jan 2010, helping the channel reach 296 GRPs (Wk 2, TAM, HSM, CS4+).
STAR Plus continued to rule with 379 GRPs.
Zee rose marginally to 232 GRPs while Sony dipped a tad to 168 GRPs.
SAB and Imagine, too, slid slightly to 138 GRPs and 76 GRPs respectively.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=268&w=401&q=100&v=20250320&c=1)
The new tourism campaign positions Arunachal Pradesh around experiential travel, cultural immersion and discovery beyond conventional destination-led narratives.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
The new television commercial positions the TVS NTORQ 150 around performance-led riding and racetrack-inspired everyday mobility.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
The integrated communications firm has strengthened its leadership with a senior hire to oversee client relations and content strategy.
In its final year, FCB earned a third consecutive Agency Network of the Year honor, with FCB New York named Global Agency of the Year.
