Campaign India Team
Jul 14, 2011

GEC Ratings: Sony registers an 11-point jump; Star continues to lead

Star Plus lost two points during the week to stand at 309 GRPs, while Colors lost only one point

GEC Ratings: Sony registers an 11-point jump; Star continues to lead

TAM reports for Week 28, 2011 did not affect the top three spots among the Hindi GECs, though fourth-placed Sony was the big gainer with an increase of 11 GRPs over the previous week. Among the top three channels, Zee TV lost 12 points over the previous week, while Star Plus lost two and Colors lost one points respectively. 

SAB TV, at the fifth position, has registered 131 GRPs this week while Imagine TV lost three points during the week, to close with 104 GRPs followed by Star One with 36 GRPs. Sahara One also lost four points to end the week at 30 GRPs. 
 

Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

1 day ago

During the age of misinformation, the Baldoni-Lively...

Influencers have a responsibility to question their sources before sharing defamatory content.

2 days ago

Zepto and Mamaearth fast-track sustainability this ...

Teaming up for sustainability with speed, for every Mamaearth product ordered on Zepto, the brand will plant a tree on behalf of the consumer.

2 days ago

AI meets authenticity: The future formula for brand ...

As AI reshapes audience engagement, authenticity will prove to be a critical essential for brands to gain and retain consumer trust this year, says VFS Global's chief communication officer.

2 days ago

Will user-generated content dominate brand ...

With consumer appetite for authentic user experiences on the rise, such content is likelier to play a major role in shaping brand narratives this year.