Advertising
Campaign India Team
Dec 20, 2021

Hashtag Orange appoints P Sridharan Iyer as CSO

Moves from Publicis

Hashtag Orange appoints P Sridharan Iyer as CSO
Hashtag Orange has announced the appointment of P Sridharan Iyer as chief strategy officer. 
 
In his new role, he will be responsible for the brands' communication and strategy. 
 
He moves from Publicis India where he was EVP and head of office for Delhi. 
 
Mukesh Vij, founder, Hashtag Orange, said, "I am excited to welcome Sridhar into the Hashtag Orange family. He has a proven record in managing large businesses and teams, and his expertise helps us drive more value for our diverse portfolios of clients.”
 
Iyer, said, “I'm looking forward to this journey. A journey, entailing sharing of learnings, old and new, coming together to create inspiring stories."
 
 
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Akasa Air puts ground crew in the spotlight

1 Akasa Air puts ground crew in the spotlight

Samsung’s ‘Hi-FAI’ tune hits Gen Z, skips others

2 Samsung’s ‘Hi-FAI’ tune hits Gen Z, skips others

The Dentsu sale is natural selection; the dinosaurs of advertising are running out of time

3 The Dentsu sale is natural selection; the dinosaurs of advertising are running out of time

Nike flips the script: From action to intention

4 Nike flips the script: From action to intention

AI’s double-click: More speed, less soul?

5 AI’s double-click: More speed, less soul?

Jonty Rhodes dives into cashback chase

6 Jonty Rhodes dives into cashback chase

Kia's Sonet embarks on a journey of uncharted thrill

7 Kia's Sonet embarks on a journey of uncharted thrill

Microdramas test India’s appetite for stories in 120 seconds

8 Microdramas test India’s appetite for stories in 120 seconds

Retail One kiosks put Nestlé’ Professional’s growth recipe to test

9 Retail One kiosks put Nestlé’ Professional’s growth recipe to test

GST simplification raises stakes for festive marketers

10 GST simplification raises stakes for festive marketers

Related Articles

Hashtag Orange appoints Gauri Awasthi as chief digital officer
Digital
Jul 25, 2022
Campaign India Team

Hashtag Orange appoints Gauri Awasthi as chief ...

Amit Shankar joins Hashtag Orange as co-founder and CCO
Advertising
Mar 22, 2022
Campaign India Team

Amit Shankar joins Hashtag Orange as co-founder and CCO

Hashtag Orange bags Wildcraft's digital mandate
Advertising
Aug 31, 2021
Campaign India Team

Hashtag Orange bags Wildcraft's digital mandate

Micro-influencers, major shifts: India’s new marketing frontier
Marketing
Aug 20, 2025
Little Yadav

Micro-influencers, major shifts: India’s new ...

Just Published

FCB’s Dheeraj Sinha elected president of The Advertising Club
Advertising
15 hours ago
Campaign India Team

FCB’s Dheeraj Sinha elected president of The ...

The association also named the new managing committee for 2025–26.

S4 Capital revenue declines by 12.7%, headcount drops 8.9%
Advertising
16 hours ago
Shauna Lewis

S4 Capital revenue declines by 12.7%, headcount ...

The company also downgraded its net revenue forecast for the year.

Breaking the ‘limit mein’ mindset
Advertising
18 hours ago
Campaign India Team

Breaking the ‘limit mein’ mindset

Niva Bupa’s new campaign flips the sum insured script by dramatising middle-class limits—and promising health cover without ceilings.