Bates 141 has appointed Kaizad Pardiwalla as executive vice president. At Bates 141, Pardiwalla will be heading the Mumbai operations which handles accounts such as Virgin Mobile, TVS, Fiat, Tata AIG, Pfizer, Hindustan Lever, ICICI Bank Credit Cards etc.
Pardiwalla started his career with Lowe Lintas in 1995 and moved on to Ogilvy and Mather (O&M). In 2004, he was appointed as a business director for OgilvyOne Worldwide, the digital & marketing division of O&M, where he was heading the western region operations. He became the national head of OgilvyOne India in 2007. Under his leadership, OgilvyOne Worldwide serviced clients like American Express, Cadbury, CISCO, IBM, ICICI Lombard, ITC, The Economist, Vodafone etc.
Talking about the new appointment, Sonal Dabral, chairman and regional executive creative director, Bates 141 said " Bates 141 Mumbai office is the growth and fame driver for the organisation and in Kaizad we found a perfect amalgamation of a good sensitive leader as well as someone who was passionate about putting good work out."
Sandeep Pathak, CEO, Bates 141 said, " In today's changing environment every team needs an all rounder. In Kaizad, we found that perfect blend of competencies that we needed. A passionate love for advertising as well as knowledge and appreciation of new media which is so integral to a brand's success today.
Commenting on his appointment, Pardiwalla said, "I am delighted to join Bates141. Its a meeting of minds and purpose and that's what makes my joining Pat and the team so special. Bates141 has a clear vision for the future and I look forward to being an integral part of the team to fulfill that vision."