Tata Steel appoints Gozoop

Gozoop has won the digital mandate of Tata Steel post a multi-agency pitch.

 

The agency's main task is to handle social media, develop creative assets and search engine optimisation. 

 

Ahmed Aftab Naqvi, CEO and co-founder, Gozoop, said, “Strategically this is one of the most exciting collaborations for us, because the brand’s legacy is so well-known that it will push us to build a body of work that is creatively unexplored and digitally disruptive. We look forward to working with the Tata Steel team and further crafting the brand together"