Campaign India Team
Feb 04, 2020

Tata Steel appoints Gozoop

Account won post a multi-agency pitch

Gozoop will handle Tata Steel's digital mandate
Gozoop will handle Tata Steel's digital mandate
Gozoop has won the digital mandate of Tata Steel post a multi-agency pitch.
 
The agency's main task is to handle social media, develop creative assets and search engine optimisation. 
 
Ahmed Aftab Naqvi, CEO and co-founder, Gozoop, said, “Strategically this is one of the most exciting collaborations for us, because the brand’s legacy is so well-known that it will push us to build a body of work that is creatively unexplored and digitally disruptive. We look forward to working with the Tata Steel team and further crafting the brand together"
 
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

6 hours ago

NDTV Launches Art Awards to recognize Indian ...

The Masterstroke Art Awards will spotlight artists, institutions, and patrons shaping India's cultural identity, with the inaugural edition set for February.

12 hours ago

IndiGo crisis: A case for more heart, less script

In an era where outrage escalates in minutes, the airline’s December meltdown is a masterclass in what not to do.

14 hours ago

Upping the game: How Indian game developers can ...

While India has massive download volume, only a small percentage are high-value payers.

16 hours ago

Zen Diamond’s four-act launch outruns the celebrity ...

A phased rollout amplified brand ambassador Jennifer Lopez’s film organically, clocking 30,41,862 impressions and 85,209 engagements beyond the usual endorsement spike.