Campaign India Team
Feb 04, 2020

Tata Steel appoints Gozoop

Account won post a multi-agency pitch

Gozoop will handle Tata Steel's digital mandate
Gozoop will handle Tata Steel's digital mandate
Gozoop has won the digital mandate of Tata Steel post a multi-agency pitch.
 
The agency's main task is to handle social media, develop creative assets and search engine optimisation. 
 
Ahmed Aftab Naqvi, CEO and co-founder, Gozoop, said, “Strategically this is one of the most exciting collaborations for us, because the brand’s legacy is so well-known that it will push us to build a body of work that is creatively unexplored and digitally disruptive. We look forward to working with the Tata Steel team and further crafting the brand together"
 
Source:
Campaign India

Related Articles

Just Published

22 hours ago

Rakesh Thukral succeeds Warren Fernandez as ...

In this new role, he will report into Ed Williams, the agency’s president for international.

23 hours ago

Gaming giant Electronic Arts reviews global media ...

Account is currently handled by T&Pm.

1 day ago

An insider’s playbook to PR crisis mitigation

In today’s social media-driven world, Boomlet Group's co-founder and CEO believes that swift and authentic crisis management is essential as brand reputation can shift in seconds.

1 day ago

Sipping all the way to wellness with Tata Tea’s AI ...

Its campaign for Tata Tea Gold VitaCare blends AI and print with its acrylic mirror ad and AI face test to raise awareness of Vitamin D deficiency.