Campaign India Team
May 26, 2014

MMGB: Adidas' ‘All in or nothing’ World Cup film

Watch the ad film conceptualised by TBWA/Chiat/Day here

Start your working week by watching Adidas' film for the FIFA World Cup. The film features Lionel Messi, Luis Suarez, Dani Alves, Bastian Schweinsteiger, Xavi, Mesut Özil, Robin van Persie, and David Villa. The film with tagline 'All in or nothing' and opens with Messi asleep. He then dreams about the World Cup and what competitors are going through to prepare for the tournament.

The soundtrack is provided by Kanye West. 

Have a great working week ahead.  

Source:
Campaign India

Related Articles

Just Published

16 hours ago

Less than 3% of users recall digital ads: Report

Respondents often referred to ads by generic terms like ‘mobile ad’ / ‘clothes ad’, the 10-city study found.

17 hours ago

Dismantling the climate rhetoric

Agencies need to rethink their role. Beyond crafting messages, they should act as conscience keepers to ensure that ‘purpose’ isn’t reduced to a positioning strategy.

18 hours ago

What the Cloudflare outage reveals about digital ...

This outage, alongside similar incidents at major cloud providers, signals a rising pattern of vulnerabilities and structural degradation.

20 hours ago

Publicis Groupe South Asia appoints Supraja ...

Srinivasan joins Publicis after seven years at BookMyShow.