advertising
Agencies dominate 60% of digital marketing openings in India: Report
India witnesses rise in digital marketing jobs at the entry level in 2024; roles in programmatic advertising show rapid growth, finds a Kraftshala study.
AI in digital ads: Silent partner, not sole pilot
Talking to Campaign, Tejinder Gill shares his insights about the opportunities and challenges ahead for programmatic advertising, offering a glimpse into the future of marketing in a dynamic and data-driven world.
Skyscanner unveils privacy-centric ads platform for travel brands
Developed in partnership with airlines, online travel agencies, media agencies, and travel brands, it will be rolled out to select partners in the first quarter of 2025.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
Omnicom-IPG merger: Innovation driver or competition crusher?
The merger of these giants fuels hopes for innovation but raises monopolisation fears, leaving smaller agencies questioning their future.
India's ad industry revenues to touch INR 1.58 lakh crores by 2028: PwC report
Outpacing the global growth rate, India’s online advertising to reach INR 85,000 crores by 2028, finds PwC report.
Cricket’s monopoly: Why other sports are left on the bench
Hansa Research’s vice president ponders whether Indian brands are hesitant to invest in athletes beyond cricket.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.png&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
