Making commensurate shifts in go-to-market strategies post pandemic, Jaitly has strengthened Diageo brands’ positioning, while ensuring gender equality and inclusion in advertising.
From a ground-breaking merger to memorable partnerships with the IPL, 2023 was a year of significant growth for Santhanam, with only more on the horizon.
Here is the definitive round-up of Asia-Pacific’s marketing elite, as chosen by the editorial team at Campaign Asia-Pacific. This year, four of India's top CMOs make the list.