Rediffusion has announced the appointment of Fumio Oshima as group chairperson. Oshima was part of Dentsu for 41 years, and is among those credited behind launching the network in India and China. During this tenure, he worked with Sandeep Goyal, chairperson and MD, Rediffusion.
He has also been on the board of the Publicis Groupe.
Goyal said, "Oshima sama is a true global advertising leader. He has championed many global brands and conquered many global geographies over the years. Having him as group chairperson of Rediffusion is an honour and privilege for us."
Oshima added, “I am humbled to be invited back to be associated with Rediffusion after nearly two decades - I served on the board of the agency for many years. Rediffusion is one of India’s best known agencies and I have known both Diwan Arun Nanda and Dr. Sandeep Goyal for nearly 30 years now and have closely followed the success of both Rediffusion and Everest.”
Rediffusion was a joint venture company till 2018 when Dentsu and Young & Rubicam both owned 20% equity in the agency. In 2021, the company was 100% acquired by Goyal's Mogae Group.
Tanya Goyal, executive director, Rediffusion, said, "Mr. Oshima’s sage advice in expanding Rediffusion will be invaluable. His stature and outreach is unparalleled amongst global advertising leaders. Oshima sama will mentor our agencies to greater growth."
