backlash

Jun 06, 2024

Are controversial ads really such a bad thing?

Following Apple's recent 'Crush' ad controversy and Bumble's fumble, Campaign explores whether or not there is merit in an ad that is criticised but still garners attention, as opposed to going unnoticed.

May 14, 2024

Bumble removes ‘vow of celibacy’ ads following backlash

Bumble said it has heard criticism of the ad and is removing it from a global campaign.