jindal
Jun 21, 2024
Kondurkar Studio responds to ideation controversy over 'The Steel of India'
The studio credited for the ideation behind the Cannes Lion-winning 'The Steel of India' film claims it is being unfairly targeted for criticism over Wieden + Kennedy's claims to be the originator of the work.
Jun 20, 2024
Whose idea is it, anyway?
Jindal Steel campaign that won silver and bronze at the Cannes Lions International Festival of Creativity sparked a row over creative ideation with Wieden+Kennedy
Jun 17, 2024
Jindal Stainless' campaign takes on societal issues of child labour and women inequality
The series is part of the company’s larger ‘Jindal Saathi 5.0’ project.
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