jindal
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How ad agencies can safeguard their creative spark from being appropriated
By implementing the right processes, and following it to the T, creative agencies can minimise the instances of idea thefts and safeguard their valuable work.
Kondurkar Studio responds to ideation controversy over 'The Steel of India'
The studio credited for the ideation behind the Cannes Lion-winning 'The Steel of India' film claims it is being unfairly targeted for criticism over Wieden + Kennedy's claims to be the originator of the work.
Whose idea is it, anyway?
Jindal Steel campaign that won silver and bronze at the Cannes Lions International Festival of Creativity sparked a row over creative ideation with Wieden+Kennedy
Jindal Stainless' campaign takes on societal issues of child labour and women inequality
The series is part of the company’s larger ‘Jindal Saathi 5.0’ project.
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