léoda

If you want to be a creative agency, sell creativity: Marcel’s MD, Léoda Esteve
Jul 24, 2024
Vinita Bhatia

If you want to be a creative agency, sell creativity: Marcel’s MD, Léoda Esteve

To revitalise its Indian operations, the French agency wants to partner with brands that are genuinely eager to collaborate with it. The reason? Marcel prefers focusing on quality over quantity, prioritising meaningful relationships over numerous office openings.

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