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Love Depot: Premiumisation set to ignite sexual wellness category
Two years after starting operations, the TTK Healthcare division is gaining a toehold in this evolving market, by embracing digital trends and education.
Why have marketers stopped putting creativity first?
The gut is mightier than the focus group says the author, who has been on client and agency flanks
Profile: “At 23, I was strategising with Rupert Murdoch”
Tarun Katial of RBNL tells Shephali Bhatt about his journey from media planning to running a media entity
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Weekend reading list
Devote this weekend in reading an autobiography that could become the book that changed your life
"The patient has become a consumer of health"
Arati Rao had a great learning session with Amar Urhekar, representative director and president, Japan, and executive vice president, Asia Pacific, McCann Healthcare, discussing the challenges and opportunities in healthcare advertising
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