ogilvy

2 days ago

Ogilvy’s Ricardos Vaz: 14 years in, but still breaking the formula

CREATIVE SPARKS: The agency’s senior creative director is a masterful storyteller, blending sharp strategy, emotional depth, and fearless creativity to craft campaigns that leave a lasting impact.

2 days ago

Sprite’s ‘Thand Rakh’ campaign serves chill with a side of wit

With humour and fizz, its latest campaign turns everyday chaos into refreshingly cool moments, keeping Gen Z effortlessly chilled.

Feb 03, 2025

Caveman Khan and Coca-Cola’s Charged: A primal power play

Aamir Khan’s latest ad for the beverage revives the Caveman trope, blending prehistoric antics with a modern energy boost for maximum brand impact.

Jan 31, 2025

MTR serves up a steaming bowl of culture and comfort

By fusing motherly love with Karnataka’s Yakshagana folklore, MTR’s latest campaign stirs up nostalgia and regional pride to drive brand love.

Jan 29, 2025

Arnab Manna: From punchlines to headlines

CREATIVE SPARKS: Whether it is writing ads or cracking jokes, Ogilvy India’s group creative director has the knack of giving it a creative spin.

Jan 25, 2025

Ogilvy, Mondelez shine at Effie India 2024

The Grand Effie was awarded to Leo Burnett India for its campaign for ACKO General Insurance.