Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 022 69047500
Feb 08, 2016
'Redefining the scope of OOH’: Kinetic's Mauricio Sabogal and Suresh Balakrishna
The duo tell us about the agency's programmatic launch, how it intends to get mobile phones and billboards talking, and unlock the value of those interactions for marketers
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Just Published
.jpg&h=268&w=401&q=100&v=20250320&c=1)
PROMOTED
6 hours ago
MMA’s Data Unplugged advances CX for all with AI; ...
From inclusive CX powered by AI to agentification and martech maturity, the 5th edition of Data Unplugged India unpacked what it takes to deliver customer obsession at scale - with leaders from Hindustan Unilever, Britannia, Zivame, Flipkart, Google, Axis Bank, Haleon, Exotel and more.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
9 hours ago
OMG India receives four Meta Blueprint certifications
Claims to be the first agency network in India to secure all four company-level Meta Blueprint certifications.
Advertising
14 hours ago
Influencer content outperforms digital ads on ...
67% of Indians trust influencer recommendations over traditional advertisements, notes Kantar’s Influencer Playbook report.
Media
14 hours ago
Agencies share reels and business messaging case ...
At the Summit, agencies share how AI, Reels and Business Messaging drive real business benefits for brands.
