behaviour

How marketers can leverage the ‘Shop Now’ psychology to drive more sales
Jul 31, 2024
Narinder Mahajan

How marketers can leverage the ‘Shop Now’ psychology to drive more sales

The immediacy communicated by infographics, videos, and enhanced materials drives purchases to engage shoppers, and is a gold mine for marketers.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Assembly opens new India office to lead market expansion efforts

1 Assembly opens new India office to lead market expansion efforts

Kia's Sonet embarks on a journey of uncharted thrill

2 Kia's Sonet embarks on a journey of uncharted thrill

Weekend Fun: The Blue Film Festival

3 Weekend Fun: The Blue Film Festival

Birla Opus' feel-good animated film paints a new brand message

4 Birla Opus' feel-good animated film paints a new brand message

Client collaborations, creative tech, and campaign growth: Amit Wadhwa on Dentsu India’s 2024 strategy

5 Client collaborations, creative tech, and campaign growth: Amit Wadhwa on Dentsu India’s 2024 strategy

Gray is the new gold

6 Gray is the new gold

Ranveer Singh along with a porn star addresses men's sexual health concerns for Bold Care

7 Ranveer Singh along with a porn star addresses men's sexual health concerns for Bold Care

Rohit Ohri retires from FCB

8 Rohit Ohri retires from FCB

The CMO’s MO: Wow Skin Science’s Vanda Ferrao prioritises sustainability, creativity, and gen AI inclusivity

9 The CMO’s MO: Wow Skin Science’s Vanda Ferrao prioritises sustainability, creativity, and gen AI inclusivity

Bold Care’s Sextember campaign makes men’s sexual health a hot topic

10 Bold Care’s Sextember campaign makes men’s sexual health a hot topic