According to a BCG report, 64% of Indians turn to the conversational technology for purchase decisions.
Atul Sharma exits after seven years at the helm.
The new television commercial positions the TVS NTORQ 150 around performance-led riding and racetrack-inspired everyday mobility.
The new tourism campaign positions the state around experiential travel, cultural immersion and discovery beyond conventional destination-led narratives.
The public sector lender has appointed a Mumbai-based agency after a competitive pitch to manage its corporate communications mandate.
He will oversee client relations and content strategy.
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