Campaign India Team
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Rajkummar Rao and Traya underline internal health ...
The new campaign focuses on the importance of internal health in addressing long-term hair loss concerns.
ChatGPT goes desi: Aspiration, accents and AI ambition
OpenAI’s first India push makes AI sound local, accessible and aspirational, but creative choices reveal gaps between cultural intent and execution.
Mirror, EMIs and the postponed dream of retirement
Kotak Life’s latest ad reframes retirement as reinvention, using a mirror monologue to tackle India’s chronic tendency to postpone long-term planning.
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India’s E&M industry projected to grow 7.8%: PWC
The industry is expected to grow from $32.2 billion in 2024 to $47.2 billion by 2029, nearly twice the global average of 4.2%.
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SpinItUp secures pre-seed funding from Zee TV ...
It will use this funding to expand its tech-first music commerce platform and scale DJ onboarding across Indian nightlife markets.
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Nutrica rolls out digital campaign for Bee Honey ...
The film explores how modern Indian families navigate their morning routines and how a small, consistent wellness habit can integrate seamlessly into daily life.
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