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Nov 21, 2024

How click-to-chat ads on Whatsapp are transforming marketing campaigns

A closer look at how brands use WhatsApp Click-to-Chat ads with AI bots to boost engagement, streamline campaigns, and drive personalised, data-driven marketing.

Nov 04, 2024

Personal branding for C-suite: Why creative agencies do it best

The CEO and founder of Savy Click and Jaipur Unfolded maintains that agencies excel at crafting executive brands that boost business credibility, drive growth, and manage risks in the public spotlight.

Sep 05, 2024

The curious case for measuring visual content impact

In today’s digital age, flying blind isn’t just reckless; it’s brand suicide. Magnifi’s senior vice president-revenue underlines why measuring the impact of visual content is essential.