contextual marketing

1 day ago

Personalisation gives 40% higher conversion to brands: Study

India sees 163% revenue growth from contextual marketing campaigns in 2024, according to WebEngage trends report.

Jan 10, 2022

Our advertising revenues are almost 3x of our closest competitors: Shashwat Goswami, Gaana

The head of marketing speaks with Campaign India about the marketing insights for its latest auto queue feature, contextual content, podcast listenership and more...