cop29

Nov 19, 2024

From greenwashing to green truths: Agencies tackle COP29 challenges

As greenwashing rules tighten, Jakson Green’s marcom lead urges agencies to drive authentic sustainability messaging rooted in transparency and action.

Nov 18, 2024

How brands can actually save the planet (No, seriously this time)

Authentic sustainability demands action, not just slogans. ABND’s founder and partner states that it's time for brands to ditch pretence and embrace authentic, planet-positive strategies.