Advertising Marketing Digital In-Depth
Little Yadav
4 days ago

Will snooping clause in new IT Bill put WhatsApp on mute?

India’s proposed Income Tax Bill 2025 may force ad agencies to rethink WhatsApp workflows as privacy risks outpace convenience.

While Finance Minister Nirmala Sitharaman insists there’s “no provision to snoop” on private conversations, the subtext is clear—one's digital footprint may no longer be off-limits. Image source: X/nsitharamanoffc/

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