direct to consumer

MasterChow takes retail route as it aims for higher growth
Jun 21, 2024
Preeti Hoon

MasterChow takes retail route as it aims for higher growth

The D2C brand is working on an omni-channel approach, has increased marketing spends by 20% and is aiming to pick 10% Indian market share over the next few years.

Opinion: Digital marketing problems for DTC entrepreneurs and how to solve them
Jun 30, 2021
Mihir Joshi

Opinion: Digital marketing problems for DTC entrepreneurs and how to solve them

The author lists three elements that entrepreneurs should focus on

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