direct to consumer
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Dec 30, 2024
Building brands: Bold, thoughtful, and unapologetically authentic
Stratedgy's co-founder takes an overview of how various top brands in India went beyond the ordinary this year, combining elements of culture, innovation, and customer connections.
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Jun 21, 2024
MasterChow takes retail route as it aims for higher growth
The D2C brand is working on an omni-channel approach, has increased marketing spends by 20% and is aiming to pick 10% Indian market share over the next few years.
Jun 30, 2021
Opinion: Digital marketing problems for DTC entrepreneurs and how to solve them
The author lists three elements that entrepreneurs should focus on
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