display advertising

Double Standards: Does native advertising deliver better than ads, edit?
Apr 11, 2014
Pooja Ahuja Nagpal

Double Standards: Does native advertising deliver better than ads, edit?

The web is abuzz on ‘native advertising’ amidst online content. Supriyo Gupta (SG) and Ajay Kakar (AK) reflect on several aspects of the subject.

Goafest 2011: “Indian Online advertising may possibly be worth around a billion dollars by 2014”
Apr 09, 2011
Jagadeesh Krishnamurthy

Goafest 2011: “Indian Online advertising may possibly be worth around a billion dollars by 2014”

Google India’s Rajan Anandan shared his thoughts on the new formats of display advertising on offer

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