empathy

The power of real stories: Why women-centric marketing must evolve
Mar 27, 2025
Ruhie Pande

The power of real stories: Why women-centric marketing must evolve

True women empowerment in marketing lies in crafting authentic narratives beyond clichés, says Sterlite’s group CHRO, head of marketing and communication, and head of CSR.

Emotional intelligence: Your ticket to high-impact PR
Sep 19, 2024
Rachna Baruah

Emotional intelligence: Your ticket to high-impact PR

The founder of Madchatter Brand Solutions explains how this acumen empowers PR leaders with effective communication and crisis management capabilities.

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