himmat butalia

Must watch on TV: The Adventures of Tintin: The Secret of the Unicorn
Sep 15, 2012
Arati Rao

Must watch on TV: The Adventures of Tintin: The Secret of the Unicorn

We asked Sony Pix’s Himmat Butalia about the marketing strategy the channel has employed for their ‘Movie of the year’

Sony Pix launches marketing initiative 'Big Break'
Jan 20, 2012
Arati Rao

Sony Pix launches marketing initiative 'Big Break'

The initiative will offer Hollywood fans a chance to appear in promos on Pix

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