ian whittaker

May 22, 2024

Q1 agency metrics: A closer look at financial patterns and APAC performance

In examining Q1 earnings closely, analyst Ian Whittaker finds common denominators: the resounding success that India boasts and the persistent challenges that China poses—both are shaping agency-holding companies’ performance in the region.

Oct 05, 2023

India's advertising market soars, but can it elevate the global agency groups?

As the eighth-largest advertising market, India's importance in volume, revenue, and innovation cannot be ignored. Ian Whittaker analyses if current contributions to global agency groups fall short of expectations

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