ioaa

Nov 15, 2017

Advertising industry creates SOP for outdoor media

To protect the interests of all stakeholders the AAAI and IOAA have agreed upon a standard operating procedure that will be followed by members of both associations.

Jun 01, 2016

Cannes Contenders: Taproot Dentsu

Believe your entry deserves a Lion? Send us the work and the case

Dec 21, 2015

IOAA plays on power of shared OOH experiences, underlines efficacy of medium

View the OOH campaign conceptualised by Taproot India here

Aug 31, 2015

AAAI and IOAA join hands to channel OOH advertising growth

Clients will be able to move agency only after clearing outstanding dues

Jan 20, 2012

OOH spenders say an accredited SOP is the only way

IOAA and Campaign India hosted the second session on OOH Advertising in Gurgaon on 18 January

Jan 07, 2012

Images from IOAA and Campaign India's breakfast session on OOH Advertising

IOAA and Campaign India's breakfast session on OOH Advertising gave marketers an opportunity to air their views and expectations about the medium and its deliverables to the industry stakeholders.