james hurman

Spikes Asia 2016: 'We are much more likely to persuade people with a new argument': James Hurman
Sep 26, 2016
Raahil Chopra

Spikes Asia 2016: 'We are much more likely to persuade people with a new argument': James Hurman

The president of the Creative Effectiveness category made the case for creativity with originality on the last day

Arati’s Blog: As Sir John Hegarty, some numbers and James Hurman said…
Sep 20, 2011
Arati Rao

Arati’s Blog: As Sir John Hegarty, some numbers and James Hurman said…

A session at Spikes Asia 2011 by James Hurman of Colenso BBDO highlighted the importance of creativity in driving effectiveness

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