joel cere

Spikes Asia 2011 kicks off with seminar on consumer co-creation
Sep 19, 2011
Racheal Lee

Spikes Asia 2011 kicks off with seminar on consumer co-creation

Spikes Asia 2011kicked off at Suntec City in Singapore yesterday with over 1,600 delegates expected to attend from around the world.

Arati’s Blog: Can just about anyone really write an ad?
Sep 19, 2011
Arati Rao

Arati’s Blog: Can just about anyone really write an ad?

The first session of Spikes Asia 2011 put the spotlight on the consumer and whether crowdsourcing is the way of the future

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