manoj verma

‘Unless you have established yourself as a brand, affordability will be the differentiator’: Manoj Verma, Orient Electric
May 21, 2014
Shinmin Bali

‘Unless you have established yourself as a brand, affordability will be the differentiator’: Manoj Verma, Orient Electric

Q&A with the CEO of the ‘fan company’, which has ventured beyond the category and is urging consumers to ‘Switch to Smart’. Here’s why.

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