pokemon go
Jul 19, 2016
Brands won't stop ringing the man who invested in Pokémon Go's developer
David Jones hasn't lacked for attention as the ex-chief executive of Havas and founder of the first brand tech venture You & Mr Jones.
Jul 19, 2016
Pokemon Go will feature sponsored locations for retailers
Pokemon Go's developer, Niantic, has confirmed that it will feature sponsored locations in future, as brands and retailers try and cash in on the game's growing popularity.
Jul 14, 2016
How has Pokemon Go become so successful so quickly?
Pokémon Go has almost as many users as Uber in a week by giving gamers what they want, says the author
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