spend

Jul 25, 2024

Adland gives Union Budget 24-25 a thumbs-up

Its focus on economic growth and digital infrastructure is likely to boost consumer spending, creating fresh opportunities for targeted advertising, especially in rural India.

Dec 08, 2011

Asia-Pacific ad spend to grow 7.2 per cent in 2012: Zenith

The report added that Asia-Pacific’s contribution to total global ad expenditure will rise from 24.8 per cent in 2010, to 28 per cent in 2014