the brand handbook
Nov 20, 2008
Wally Olins' "The Brand Handbook" is now available in India
Brand guru Wally Olins launched his latest book, The Brand Handbook at Oxford book store in Mumbai last night. Olins (pictured) is co-founder and chairman, Saffron Brand Consultants which has recently announced the launch of its office in Mumbai.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins