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Dec 24, 2015

Things They Like: Mitrajit Bhattacharya

The president and publisher of the Chitralekha Group tells us about driving at 300 kmph, his loves for watches, and his single malt selection

May 18, 2012

7 ways marketers are using the mobile screen: JWT

From worrying over divided attention to leveraging the potential of the portable screen, marketers have started linking the ‘second screen’ (tablets and mobile phones) with the ‘first screen’ (TV) to raise levels of engagement