xaxis

Feb 28, 2022

Opinion: How Asian marketers can cope with ever-evolving threats to brand safety

Advertisers should frequently update exclusion lists, monitor ad campaigns placed on user-generated content platforms, and frequently revise keyword block lists, says the author

Feb 03, 2021

Xaxis launches programmatic creative services solution

Called Xaxis Creative Studios, the agency aims to offer clients relevant, engaging executions to drive programmatic performance and insights

Nov 27, 2018

Atique Kazi, Bharat Khatri elevated at Xaxis

Kazi gets Apac role, while Khatri takes over as India lead

Jun 28, 2018

Weekend Wrap: 29 June

In the news: First Partners, iCubesWire, Nestle, Sharp, Vidooly, Xaxis

Oct 18, 2017

Media360 India: 'The industry is stuck with what it was in 2005'

Prabhvir Sahmey (DoubleClick) and Prabh Simran Singh (Hotstar) addressed the current buzz words in digital: 'programmatic' and 'viewability'