yahoo
Feb 17, 2022
Our advertising business has been a strong contributor to our global growth: Paul Sigaloff, Yahoo
Yahoo has elevated Paul Sigaloff as vice president, head of APAC. Campaign India chats with him to learn about his plans for the Indian market, detailed advertising avenues, strategies to grapple a cookie-less world, and the potential of the Metaverse
Dec 18, 2017
'Mobile programmatic will be the key driver for programmatic': Gurmit Singh
We ask industry leaders for a learning from 2017 and an expectation from 2018
Mar 07, 2017
Among millennials, humour drives a 50 per cent lift in brand familiarity, says Yahoo India's MD
Gurmit Singh lists down some golden rules in marketing to the millennials
Jan 11, 2017
Yahoo to rename rump company to Altaba after Verizon sale completes
Chief executive Marissa Mayer to depart
Jul 27, 2016
The history of Yahoo in seven ads
The future is uncertain for the battered tech giant, but its advertising heyday is long gone
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