Chanda Singh

From pop-ups to green installations: Sustainability meets experiential creativity
Marketing
1 day ago
Chanda Singh

From pop-ups to green installations: Sustainability ...

With consumers gravitating towards greener and ethical product alternatives, eco-conscious creativity has emerged the way for brands to connect with them, says XP&D's CEO.

Curating unforgettable brand events—from concept to creation
Opinion
Sep 26, 2024
Chanda Singh

Curating unforgettable brand events—from concept to ...

By forging deep and meaningful connections, experiential marketing events promise to deliver a lasting impact on a customer's mind, says XP&D’s CEO.

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