act
Aug 20, 2024
How adtech companies can adapt to India's data protection revolution
The APAC director of IAB Tech Lab stresses that compliance to the Digital Personal Data Protection Act hinges on strict data practices, with industry collaboration key to maintaining consumer trust in digital advertising.
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Jul 18, 2024
Digital Personal Data Protection Act: Marketing's new era of trust
While presenting challenges in terms of compliance and data management, the Act also offers marketers opportunities to build trust, enhance data quality, and innovate in data handling practices.
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