all clear

Jun 15, 2009

HUL unveils new campaign for Clinic All Clear

Hindustan Unilever has recently unveiled a new campaign for the Clinic All Clear shampoo range. Created by Lowe India, the new campaign brings together three Bollywood actresses- Shilpa Shetty, Bipasha Basu and Asin and makes the point that Clinic All Clear gives its users to say 'NO!', to dull, rough and lifeless hair.Speaking on the campaign, Madhu Noorani, executive creative director, Lowe said, "We were asked to create a campaign that magnified the fact that All Clear not only effectively removes dandruff, but also makes your hair more beautiful."