Marketing Digital Opinion
Ramakrishnan Raja
11 hours ago

Why Meta’s pivot on fact-checking is the right move

This course correction is not merely expedient; it’s the right move for Meta, its shareholders, advertisers, and audiences alike, argues Ramakrishnan Raja in his forthright analysis.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Googlies on Google: A curiosity-driven game for search

1 Googlies on Google: A curiosity-driven game for search

Cadbury 5 Star gives the AI revolution a humorous pushback

2 Cadbury 5 Star gives the AI revolution a humorous pushback

Dentsu India offices raided amid allegations of $16.5 million embezzlement scheme

3 Dentsu India offices raided amid allegations of $16.5 million embezzlement scheme

Omnicom and IPG 'huddling together as cold winds blow': Martin Sorrell

4 Omnicom and IPG 'huddling together as cold winds blow': Martin Sorrell

Kia's Sonet embarks on a journey of uncharted thrill

5 Kia's Sonet embarks on a journey of uncharted thrill

Omnicom-IPG merger: Innovation driver or competition crusher?

6 Omnicom-IPG merger: Innovation driver or competition crusher?

Dentsu India strengthens leadership for performance marketing push

7 Dentsu India strengthens leadership for performance marketing push

Unpacking Omnicom-IPG merger: Bigger, bolder, and lessons learnt

8 Unpacking Omnicom-IPG merger: Bigger, bolder, and lessons learnt

Rediffusion elevates Nisha Singhania as executive vice president

9 Rediffusion elevates Nisha Singhania as executive vice president

India's ad industry revenues to touch INR 1.58 lakh crores by 2028: PwC report

10 India's ad industry revenues to touch INR 1.58 lakh crores by 2028: PwC report

Related Articles

One year of Threads: Where does X's challenger stand among rivals?
Advertising
Aug 27, 2024
Matthew Keegan

One year of Threads: Where does X's challenger ...

Meta meltdown: How agencies are coping with social media downtime
Media
Dec 13, 2024
Little Yadav

Meta meltdown: How agencies are coping with social ...

6 things for marketers to know about Meta’s ‘Twitter killer,’ Threads
Digital
Jul 06, 2023
Brandon Doerrer

6 things for marketers to know about Meta’s ...

Twitter blocks links to Threads as traffic drops
Digital
Jul 12, 2023
Campaign APAC Team

Twitter blocks links to Threads as traffic drops

Just Published

Is Ganga Fashion’s ‘Dil se sherni’ campaign a bold statement or strategic play
Advertising
9 hours ago
Campaign India Team

Is Ganga Fashion’s ‘Dil se sherni’ campaign a bold ...

By getting acid attack survivors to don its ethnic clothing designs, the fashion brand gives a hat tip to these courageous women.

The passing of Pritish Nandy: A media stalwart departs
Media
9 hours ago
Vinita Bhatia

The passing of Pritish Nandy: A media stalwart departs

Journalist, poet, politician, and producer—Nandy’s multifaceted legacy shaped and questioned India’s cultural and media narratives.

The CMO’s MO: Insecurity drives Vishal Sharma's urge to succeed
Marketing
10 hours ago
Little Yadav

The CMO’s MO: Insecurity drives Vishal Sharma's ...

The PSIPL CMO’s fear of being replaced keeps him on his toes and continually drives him to deliver his best.

Programmatic advertising’s power trio: AI, analytics, and privacy protection
Advertising
13 hours ago
Rosanlal Behera

Programmatic advertising’s power trio: AI, ...

With technological advancements, programmatic advertising will help brands deliver targeted, personalised, and high-impact campaigns in 2025, says Mashrise's co-founder.